Many of us laughed years ago while watching Mel Gibson try to figure out What Women Want. The things he thought women wanted turned out to be the very things that turned them off. What was the problem? He was clueless about the real need of women. The same thing could likely be said of us as women in identifying the real need of men. Here is a clip from the For Couples Only DVD Study, including interviews with men and women as well as Jeff and I putting it all together by sharing the findings of our research.